Citizens Advice Milton Keynes are hosting Directory of Social Change training courses and have spaces available on the following courses.  The cost per delegate will be £25.00.
If you are interested in attending please contact training@mkcab.org.uk for a delegate booking form and details of how to make payment.

Proposal Writing for Beginners – Tuesday 27th October 2015 – 9.30am – 4pm (lunch not included)

Aims

To help participants master the techniques for developing and writing strong, persuasive and successful funding proposals

Who should attend?

Those new to fundraising as well as more seasoned fundraisers with little or no proposal writing experience.

Learning Outcomes

By the end of the course you will have

 Identified how to write proposals that present your organisation’s work in the most compelling light

 Identified how to respond to donors’ requirements, interests and motivations

 Identified the basic principles of effective proposal writing

Content

 Expressing your organisation’s mission clearly and forcefully

 The most effective ways to present your work and describe its impact

 How to establish your organisation’s credibility

 Developing a budget and a funding plan that tell the right story

 Tailoring proposals for individual donors, trusts and foundations, and corporations

 How to assemble and present your proposal

 How to avoid the pitfalls


An Introduction to Social Media – Friday 13th November 2015 – 9.30am – 4pm (lunch not included)

Aims

To equip participants with the knowledge and understanding needed to incorporate social media into their communications activity

Who should attend?

Anyone who works in communications and is looking to engage audiences online as part of their media mix

Learning Outcomes

By the end of the course participants will be able to:

 Plan and create social media campaigns

 Be confident in the different disciplines and concepts at the heart of social media practice

Content

 The basics of social media

 Social media and how it relates to the wider web

 Popular and rising social media platforms

 SEO as part of social media mix

 Understanding how audiences engage with social media

 Building communities

 Creating positive action

 Creating and promoting brand advocacy

 Social media and fundraising

 Social media and campaigning


Recruitment and Retention of Good People – Tuesday 17th November 2015 – 9.30am – 4pm (lunch not included)

Aims

That participants should know precisely what they and their organisation should do to

attract, appoint and retain the best person for each position

Who should attend?

Managers or supervisors from organisations:

 With a higher than desirable employee turnover

 Where there is a recognised motivation issue

 Where recruitment is about to take place

Learning Outcomes

By the end of the course you will have

 Written a personal action plan specific to you, your organisation and your current situation

 Acquired the knowledge needed to make changes that lead to higher levels of motivation

 Identified a plan of how to take charge of the recruitment and induction process

Content

 The role of the manager/supervisor in recruiting

 The complete recruitment process including induction

 What really motivates employees and how to easily do it

 How to develop employees in situations where promotion is not possible