Citizens Advice Milton Keynes are hosting Directory of Social Change training courses and have spaces available on the following courses. The cost per delegate will be £25.00.
If you are interested in attending please contact training@mkcab.org.uk for a delegate booking form and details of how to make payment.
Proposal Writing for Beginners – Tuesday 27th October 2015 – 9.30am – 4pm (lunch not included)
Aims
To help participants master the techniques for developing and writing strong, persuasive and successful funding proposals
Who should attend?
Those new to fundraising as well as more seasoned fundraisers with little or no proposal writing experience.
Learning Outcomes
By the end of the course you will have
Identified how to write proposals that present your organisation’s work in the most compelling light
Identified how to respond to donors’ requirements, interests and motivations
Identified the basic principles of effective proposal writing
Content
Expressing your organisation’s mission clearly and forcefully
The most effective ways to present your work and describe its impact
How to establish your organisation’s credibility
Developing a budget and a funding plan that tell the right story
Tailoring proposals for individual donors, trusts and foundations, and corporations
How to assemble and present your proposal
How to avoid the pitfalls
An Introduction to Social Media – Friday 13th November 2015 – 9.30am – 4pm (lunch not included)
Aims
To equip participants with the knowledge and understanding needed to incorporate social media into their communications activity
Who should attend?
Anyone who works in communications and is looking to engage audiences online as part of their media mix
Learning Outcomes
By the end of the course participants will be able to:
Plan and create social media campaigns
Be confident in the different disciplines and concepts at the heart of social media practice
Content
The basics of social media
Social media and how it relates to the wider web
Popular and rising social media platforms
SEO as part of social media mix
Understanding how audiences engage with social media
Building communities
Creating positive action
Creating and promoting brand advocacy
Social media and fundraising
Social media and campaigning
Recruitment and Retention of Good People – Tuesday 17th November 2015 – 9.30am – 4pm (lunch not included)
Aims
That participants should know precisely what they and their organisation should do to
attract, appoint and retain the best person for each position
Who should attend?
Managers or supervisors from organisations:
With a higher than desirable employee turnover
Where there is a recognised motivation issue
Where recruitment is about to take place
Learning Outcomes
By the end of the course you will have
Written a personal action plan specific to you, your organisation and your current situation
Acquired the knowledge needed to make changes that lead to higher levels of motivation
Identified a plan of how to take charge of the recruitment and induction process
Content
The role of the manager/supervisor in recruiting
The complete recruitment process including induction
What really motivates employees and how to easily do it
How to develop employees in situations where promotion is not possible